Follow-up System

Here you will understand everything about the Follow-up System we use.

Understanding the Follow-Up System

A solid Follow-Up system is one of the highest-leverage tools in any sales process. A lot of deals don’t close on the first call — they’re won in the days and weeks that follow. That’s why follow-ups aren’t just reminders; they’re revenue-generating actions. If you're not following up with precision, you're leaving serious money on the table.

But to truly maximize results, it’s not enough to use the system; you need to understand how it works internally. Knowing what triggers each follow-up, how leads are segmented, and how statuses evolve allows you to take control of the buyer journey instead of just reacting. That’s what turns your follow-ups into a predictable sales engine. Here is a comprehensive explanation to provide you with 100% clarity on how the Follow-Up system inside iDeal Ops works, so you can extract maximum value from every single lead.

There you have a complete explanation of how to add a follow-up, view all the follow-ups you've created, and see the ones that are already due. Now that you understand how it works, you’ve got a powerful new tool to help you close more deals. Bonus:

Just so you know, if you use Google Calendar, we can configure your follow-ups to appear as free events on your calendar. Each event will include the follow-up details, notes, and a direct link to the lead's profile in the CRM. It will look like this:

And once you open the event, you'll see the following information:

How to Duplicate a Smart View

As can be observed, Smart Views are utilized in Close to efficiently view and manage leads based on their status or any other relevant criteria that may be necessary.

The Smart View is configured to allow duplication, enabling each representative to create a personalized version tailored to their role and the leads assigned to them.

To learn how to duplicate a SmartView, the following tutorial can be referenced:

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